Toto Wolff Preparing to Sell Shareholding Valuing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic success in F1

Toto Wolff is in final negotiations to offload part of his ownership stake in the Mercedes F1 outfit.

The deal values Mercedes at £4.6bn – an unprecedented figure for a Formula 1 squad – after McLaren was appraised at £3.5 billion in a change of corporate structure last September.

The Austrian executive, who holds a 33% stake of Mercedes F1, would sell a stake in the region of five percent.

Wolff, aged 53 would stay on as team boss and chief executive officer if the sale goes through.

Ownership Structure

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos, who both hold one-third of the enterprise.

A Mercedes spokesperson said: "We are providing no comment on this. The management structure of Mercedes F1 will remain unchanged, and all three partners are dedicated to continued achievements of Mercedes-Benz in F1."

Valuation Growth

The deal would represent a significant increase in value of Mercedes F1 since Ineos acquired its stake for £208m in 2022.

The rise reflects the growth in market values of Formula 1 outfits recently as a consequence of the growing popularity of Formula 1 globally.

This was also seen in the success of the F1 movie starring Hollywood star Brad Pitt, which debuted last summer and has grossed over $630m (£458m) at cinemas worldwide.

The film represents Pitt's most successful movie and the highest-earning sports film ever released.

Current Standings

The Mercedes team are runner-up in the team standings, behind McLaren Racing, with three races remaining in the current championship.

Their lead driver British driver George Russell has won two of the 21 grands prix so far and is in fourth place in the drivers' championship after McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a unprecedented eight consecutive constructors' championships and seven drivers' titles, six won by Lewis Hamilton and one by Nico Rosberg, between 2014 to 2021.

Daniel Anderson
Daniel Anderson

A seasoned journalist with over a decade of experience covering UK politics and social affairs, known for insightful reporting.